Leap client Meyer Natural Foods recently decided they wanted to build a website that showcased their Grass-Fed Beef brand. With no existing site, Leap got to work creating a site from scratch that would both fit the brand’s needs and provide an aesthetically pleasing user experience.
Behind the scenes, Leap developers created all the site architecture, including the sitemap and wireframes. The creative team worked on site design and all headline and copy writing. High quality photographs of the product feature prominently in Dakota Grass Fed Beef’s website design. Leap did three photo shoots- a raw food shoot, a cooked product shoot, and a lifestyle shoot- to capture these images.
In addition to photographs, the site contains a sections which include recipes to use with Dakota products, information about their beef, instructions how to cook with grass fed beef, and a store locator. Leap also helped with SEO and Meta content in order to make the site easy to find in search results.
Leap won a Silver W3 Award for the photography on this site.
