{"id":3422,"date":"2022-06-02T14:13:43","date_gmt":"2022-06-02T18:13:43","guid":{"rendered":"https:\/\/leapsparkagency.com\/leap-agency\/?post_type=work&#038;p=3422"},"modified":"2023-03-20T12:59:41","modified_gmt":"2023-03-20T16:59:41","slug":"evenflo","status":"publish","type":"work","link":"https:\/\/leaphumanx.com\/work\/evenflo\/","title":{"rendered":"Evenflo"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3422\" class=\"elementor elementor-3422\" data-elementor-post-type=\"work\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac8f76b e-flex e-con-boxed e-con e-parent\" data-id=\"ac8f76b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e0af4e elementor-widget elementor-widget-image\" data-id=\"0e0af4e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"889\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-scaled.jpg\" class=\"attachment-full size-full wp-image-3423\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-scaled.jpg 2560w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-300x104.jpg 300w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-1024x356.jpg 1024w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-768x267.jpg 768w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-1536x533.jpg 1536w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-cover-1-2048x711.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ec8133 e-flex e-con-boxed e-con e-parent\" data-id=\"3ec8133\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aab9f93 e-con-full e-flex e-con e-parent\" data-id=\"aab9f93\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8738e39 elementor-widget elementor-widget-heading\" data-id=\"8738e39\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Evenflo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a139a8 elementor-widget elementor-widget-heading\" data-id=\"3a139a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span>B2C<\/span>, <span>CPG<\/span>, <span>Ecommerce<\/span>, <span>Manufacturing<\/span>, <span>Retail<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee835fb e-con-full e-flex e-con e-parent\" data-id=\"ee835fb\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d88cca elementor-widget elementor-widget-text-editor\" data-id=\"0d88cca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Evenflo was the one-stop shop for baby gear: car seats, baby gates, baby bathing products, etc. But their digital presence had expectant mothers going elsewhere for similar products.<\/p>\n<p>We worked with the baby brand on its digital strategy, research, design, UX and UI in order to hit their target audience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49c6dbf e-flex e-con-boxed e-con e-parent\" data-id=\"49c6dbf\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64aeb08 elementor-widget elementor-widget-heading\" data-id=\"64aeb08\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Research<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16a0b8e elementor-widget elementor-widget-text-editor\" data-id=\"16a0b8e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTheir target audience was The Savvy Parent \u2013 the parent that aims to do more with less, create new experiences for their family, and be in all the right places at the right times with exactly what everyone needs.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e8576d e-flex e-con-boxed e-con e-parent\" data-id=\"7e8576d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d8e3f01 e-con-full e-flex e-con e-parent\" data-id=\"d8e3f01\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fcfca0 elementor-widget elementor-widget-text-editor\" data-id=\"5fcfca0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Having had experience with baby CPG products for other clients, (human)x knew that moms&#8217; online shopping habits are thorough and well-researched. We started by diving deep into Evenflo\u2019s buyer\u2019s entire path to purchase.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8dc14e elementor-widget elementor-widget-image\" data-id=\"b8dc14e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"438\" height=\"341\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-research-baby-image.jpg\" class=\"attachment-large size-large wp-image-3424\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-research-baby-image.jpg 438w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-research-baby-image-300x234.jpg 300w\" sizes=\"(max-width: 438px) 100vw, 438px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-409c6b1 e-flex e-con-boxed e-con e-parent\" data-id=\"409c6b1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d60d30 elementor-widget elementor-widget-heading\" data-id=\"9d60d30\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Branded Website<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6b18be elementor-widget elementor-widget-text-editor\" data-id=\"d6b18be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWe used our research to drive the design of the new Evenflo website.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-936d9fc e-flex e-con-boxed e-con e-parent\" data-id=\"936d9fc\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21fd5e4 elementor-widget elementor-widget-image\" data-id=\"21fd5e4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"710\" height=\"526\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-1.jpg\" class=\"attachment-large size-large wp-image-3425\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-1.jpg 710w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-1-300x222.jpg 300w\" sizes=\"(max-width: 710px) 100vw, 710px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66a0471 elementor-widget elementor-widget-image\" data-id=\"66a0471\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"524\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-2.jpg\" class=\"attachment-large size-large wp-image-3426\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-2.jpg 712w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-2-300x221.jpg 300w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c75c4a8 elementor-widget elementor-widget-image\" data-id=\"c75c4a8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"714\" height=\"528\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-3.jpg\" class=\"attachment-large size-large wp-image-3427\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-3.jpg 714w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-banded-website-image-3-300x222.jpg 300w\" sizes=\"(max-width: 714px) 100vw, 714px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5eafa5 e-flex e-con-boxed e-con e-parent\" data-id=\"a5eafa5\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-275ab9f elementor-widget elementor-widget-text-editor\" data-id=\"275ab9f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOver 100 wireframes led to the final design of a completed customer experience we knew moms wanted when shopping for baby products online.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a6820dd e-flex e-con-boxed e-con e-parent\" data-id=\"a6820dd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ab06799 e-flex e-con-boxed e-con e-parent\" data-id=\"ab06799\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82df530 elementor-widget elementor-widget-image\" data-id=\"82df530\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"998\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-1.jpg\" class=\"attachment-full size-full wp-image-3429\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-1.jpg 1080w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-1-300x277.jpg 300w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-1-1024x946.jpg 1024w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-1-768x710.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e83d725 elementor-widget elementor-widget-text-editor\" data-id=\"e83d725\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The savvy parent wanted to learn from Evenflo\u2019s products, not inform themselves before shopping for items their growing family needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c67cb36 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"c67cb36\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"1322\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-2.jpg\" class=\"attachment-full size-full wp-image-3428\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-2.jpg 700w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-2-159x300.jpg 159w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-design-demo-image-2-542x1024.jpg 542w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77f050c e-flex e-con-boxed e-con e-parent\" data-id=\"77f050c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b4b913 elementor-widget elementor-widget-heading\" data-id=\"8b4b913\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ecommerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-734a72a elementor-widget elementor-widget-text-editor\" data-id=\"734a72a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We made Evenflo\u2019s website even more accessible for expectant mothers by providing e-commerce on their website. This way, once a mother made a decision about the type of product she wants to buy, she could buy it directly from the website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f09d75 e-flex e-con-boxed e-con e-parent\" data-id=\"3f09d75\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36e4310 elementor-widget elementor-widget-image\" data-id=\"36e4310\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"748\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-1.jpg\" class=\"attachment-large size-large wp-image-3431\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-1.jpg 568w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-1-228x300.jpg 228w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcd2aad elementor-widget elementor-widget-image\" data-id=\"dcd2aad\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"570\" height=\"494\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-2.jpg\" class=\"attachment-large size-large wp-image-3430\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-2.jpg 570w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-2-300x260.jpg 300w\" sizes=\"(max-width: 570px) 100vw, 570px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a2cfe7 elementor-widget elementor-widget-image\" data-id=\"2a2cfe7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"494\" src=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-3.jpg\" class=\"attachment-large size-large wp-image-3432\" alt=\"\" srcset=\"https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-3.jpg 568w, https:\/\/leaphumanx.com\/wp-content\/uploads\/sites\/6\/evenflo-e-commerce-image-3-300x261.jpg 300w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cdcb172 e-flex e-con-boxed e-con e-parent\" data-id=\"cdcb172\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9224538 elementor-widget elementor-widget-text-editor\" data-id=\"9224538\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Once a purchase was made, that parent was a part of the Evenflo\u2019s community of Savvy Parents. They could continue to receive information regarding Evenflo\u2019s products and why the products could benefit their family.<\/p><p>The website utilized geofencing technology, which will text consumers coupons and other offers from Evenflo based on a shopper\u2019s physical location.<\/p><p>And if the parent needs information about Evenflo products while shopping, the site features UPC scanning, which will provide consumers product information if they\u2019re at a retail location.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24039e6 e-con-full e-flex e-con e-parent\" data-id=\"24039e6\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c271ea elementor-widget elementor-widget-template\" data-id=\"1c271ea\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"7328\" class=\"elementor elementor-7328\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-533a94a6 e-flex e-con-boxed e-con e-parent\" data-id=\"533a94a6\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74209c86 elementor-widget-mobile__width-initial asdf elementor-widget elementor-widget-heading\" data-id=\"74209c86\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Connect With Us<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Evenflo was the one-stop shop for baby gear: car seats, baby gates, baby bathing products, etc. But their digital presence had expectant mothers going elsewhere for similar products. We worked with the baby brand on its digital strategy, research, design, UX and UI in order to hit their target audience. Research Their target audience was [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":3423,"menu_order":29,"template":"","featured_flag":[],"capability":[194,137,198,191,192,195,142,138,139,196],"industry":[200,201,211,206,185],"class_list":["post-3422","work","type-work","status-publish","has-post-thumbnail","hentry","capability-analytics-insight","capability-audience-intelligence","capability-campaigns-advertising","capability-creative","capability-customer-experience-ux","capability-marketplace-ecommerce","capability-search","capability-strategy-consulting","capability-technology","capability-websites-platforms","industry-b2c","industry-cpg","industry-ecommerce","industry-manufacturing","industry-retail"],"acf":[],"_links":{"self":[{"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/work\/3422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/types\/work"}],"author":[{"embeddable":true,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/users\/43"}],"version-history":[{"count":0,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/work\/3422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/media\/3423"}],"wp:attachment":[{"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/media?parent=3422"}],"wp:term":[{"taxonomy":"featured_flag","embeddable":true,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/featured_flag?post=3422"},{"taxonomy":"capability","embeddable":true,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/capability?post=3422"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/leaphumanx.com\/wp-json\/wp\/v2\/industry?post=3422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}